Business Idea to Business Case

Workshop

Freitag, 10. Oktober 2025 | 15:30 bis 17:30 Uhr | Labor 24

Referentin: Anett Lommatzsch, manus ordinans

You learn how to transform your business idea into a compelling and marketable business concept. Throughout this process, we will delve into the essence of entrepreneurial spirit. Key components will include the following: value proposition, entrepreneurial skills, market analysis, marketing mix, organisation strategy, milestones, SWOT.

A bankable business plan and ‘Go to Market Strategy Canvas’ will serve as tools.

Please note, that the number of participants is limited. A registration is not necessary.

from business idea to business case Handout.pdf

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